Tuesday, February 22, 2011

Apple Products Appear in 30% of Box Office Topping Films

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Apple products appeared in 30% of the box office topping films of 2010, more than other brand, according to Brand Channel.


Apple products appeared in 30% of all films that were number one at the US box office in 2010, outstripping product placements by any other single brand. Nike, Chevrolet and Ford all tied for second most, each appearing in 24% of top films. Sony, Dell, Land Rover, and Glock appeared in at least 15% of top films.

Apple-branded products appeared in more than one-third of all number one films at the US box office between 2001 to 2010 (making 112 of the 334 #1 films in America since 2001). That is second only to Ford (144 of 334) and well ahead of third place Coca-Cola (96 of 334).

Despite topping the list, Apple has actually its product placements decline for the past two years. It 2008 Apple peaked at 50% and in 2009 Apple products were placed in 44% of number one films.



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File Multi-Tool 5 Hits The Mac App Store

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publicspace.net has announced that File Multi Tool 5, a Mac App Store exclusive version of its popular A Better Finder Attributes product is now available. "File Multi Tool 5" combines the features of "Photo Date Changer" and "File Date Changer 5" and adds a few tricks of its own.

Change JPEG EXIF Timestamps at Will:
Just like Photo Date Changer, File Multi Tool 5 allows you to manipulate JPEG EXIF timestamps at will by setting them to specific times or batch adjusting them by adding and removing time (useful for correcting the timestamps of images taken with a digital camera with a incorrectly set clock and to compensate for timezone changes).

Correct Finder Sorting for JPEG EXIF and RAW Photo:
File Multi-Tool 5 also allows to synchronize the file creation and modification dates with the shooting dates of JPEG EXIF as well as a wide variety of RAW formats, so that files sort properly in the Finder and other systems.

Total File and Folder Creation and Modification Date Control:
Just like File Date Changer 5, File Multi Tool 5 gives you total control over file creation and modification dates, setting them to specific times and dates, adding or removing time or simply removing them altogether.

More File Magic

On top of these features, File Multi Tool 5 gives you control over:
* Whether or not file extensions appear in the Finder
* Batch locking or unlocking of files
* Setting or removing legacy creator and type codes
* Removing invisible files
* Seeing invisible files in the Finder
* Batch setting of Finder labels
* Forcing the Finder to update its information about files and folders

File Multi Tool 5 features an elegant and intuitive interface with many advanced features. Simply drag & drop the files you want to change into the file list, select an action from the popup menu and modify the settings to your liking, then click on "Perform Changes".

Other Features:
* Batch operation
* Drag & Drop into the file list or onto the application icon
* Select files in the Finder and activate File Multi Tool 5 via the Finder context menu or via a hot key
* Automatically deals with file date consistency rules
* Separate processing for files and folders, batch processing of sub-folders

Pricing and Availability:
* File Multi Tool 5 is available exclusively on the Mac App Store for $14.99
* Photo Date Changer is available exclusively on the Mac App Store for $7.99
* File Date Changer 5 is available exclusively on the Mac App Store for $4.99
* A Better Finder Attributes 5 is available via the publicspace.net web store for $14.95. Family, Business and Enterprise licenses as Forever Upgrades are available.
* A Better Finder Attributes 5, A Better Finder Rename 8 and Big Mean Folder Machine are also available as a bundle for only $34.90. Family, Business and Enterprise licenses as Forever Upgrades are available.


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The World's First Electric Car Simulator

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DotTribes and The Green & Energy Consulting group have announced iEV, the world's first electric car simulator. iEV brings Electric Vehicles (EV) closer to the people, showing that the perceived range problem is not an issue for most drivers. It also helps its users to save money when they have to choose which EV to buy.

The results of the simulation are specific to the driver's personal behavior, geography, and the car itself. Users can set the car's configuration from presets (Small or Medium sized car, SUV, etc.), or they can configure the variables one by one, such as car weight, area, and aerodynamics.

Users then need only to press start and begin driving. When they arrive at the destination, they press stop and the results are presented immediately to them. After several uses the app creates a driver's profile, showing battery consumption and ranges in daily average and peaks.

The results can be compared with the specifications of any Electric Vehicle on the market to decide if that EV is right for the driver. All EV manufacturers show the battery size in the car specs in kWh (Kilowatts per hour); iEV shows the battery consumption in the same way, making it very easy to compare.

To develop this application a team of software and energy engineers modified a hybrid car, changing parts and adding sensors. Tests were run for over a year to create the simulation algorithm. Then, the formulas were adapted to the iPhone GPS until the results were satisfactory and with a very low error margin.

People do not have to wait for the electric cars to come on the market. They can begin practicing right now with iEV, finding out how they can change the way they drive to consume less energy and help the planet.

Pricing and Availability:
iEV 1.0 costs $5.99 USD (or an equivalent amount in other currencies) and is available worldwide exclusively through the App Store, in the Lifestyle category.




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Microsoft Releases Windows 7 SP1

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Microsoft has released SP1 for Windows 7 and Windows Server 2008 R2.

Windows 7 and Windows Server 2008 R2 SP1 helps keep your PCs and servers on the latest support level. It also provides ongoing improvements to the Windows Operating System (OS), by including previous updates delivered over Windows Update as well as continuing incremental updates to the Windows 7 and Windows Server 2008 R2 platforms based on customer and partner feedback. This enables organizations to deploy a single set of updates.

Windows 7 and Windows Server 2008 R2 SP1 will help you:
● Keep your PCs supported and up-to-date
● Get ongoing updates to the Windows 7 platform
● Easily deploy cumulative updates at a single time
● Meet your users' demands for greater business mobility
● Provide a comprehensive set of virtualization innovations
● Provide an easier Service Pack deployment model for better IT efficiency

You download the almost 2GB file from this link....




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Reuters Says Next iPad Will Not Be Delayed

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Reuters says that a report that the next version of the iPad has been delayed is not true.

A report that the next version of Apple Inc's (AAPL.O) iPad tablet computer will be delayed is not true, according to a source familiar with the matter.

Taiwanese brokerage Yuanta Securities said in a note that the next model of the iPad would be delayed because of bottlenecks faced by contract manufacturer Hon Hai

Apple is generally expect to release the iPad 2 around April with an announcement to come beforehand.




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Amazon Offers Free Instant Video Streaming to Amazon Prime Members

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Amazon.com today announced the launch of a new benefit for Amazon Prime members: unlimited, commercial-free, instant streaming of more than 5,000 movies and TV shows. This new benefit is being added at no additional cost — Prime membership will continue to be $79 per year. Amazon Prime's all-you-can-eat free Two-Day Shipping has already attracted millions of members. Customers can learn more about an Amazon Prime one-month free trial and start watching instantly at www.amazon.com/primevideos.

"Millions of Amazon Prime members already enjoy the convenience of free Two-Day Shipping," said Robbie Schwietzer, vice president of Amazon Prime. "Adding unlimited instant access to thousands of movies and TV shows at no additional cost is a great way to give members even more value for their $79 annual Amazon Prime membership."

For more information on Amazon Prime and Prime instant videos and to start an Amazon Prime free trial hit this link...



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Apple Could Launch New iMac Alongside New MacBook Pro

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Apple could launch new iMacs alongside the new MacBook Pros expected to arrive later this month, according to a DigiTimes report.

In addition to notebooks, the supply chain sources also pointed out that Apple may also launch its new iMac along with its MacBook, and the company may also make some changes over the screen size to allow panel cutting to reach its optimization.

The latest rumors have the new MacBook Pro featuring a larger trackpad, an 8-16GB SSD that the operating system will run off, a better battery, an improved display, a modular drive, and more.

The earliest expected release date is Thursday, February 24th.




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Steve Jobs Says In-App Subscriptions Don't Apply to Software as a Service Apps?

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Steve Jobs has reportedly replied to a developers email suggesting that the new In-App Subscription rules don't apply to Software as a Service applications.

-----
Hello Steve,

As a full time iOS developer, I am concerned (and confused) withe the new App Store guideline regarding "Apps offering subscriptions" (section 11.12).

Most of the iOS apps I have developed, as a contractor for other businesses, have been free apps that had login screens to allow the user access to some amount of private data. and/or service. These businesses have all been well established companies that sell some kind of service to their customers (Software As a Service companies) and the iOS app was merely another "portal" for their users to access their data/services (in many times, in a limited i.e. "mobile" fashion).... for example; SalesForce. I am concerned that most of these businesses will choose to not develop an iOS app for their customers if the IAP & subscription policy was in place.

Would these type's of free apps be still be allowed in the App Store or will they now be expected to use IAP?
-----

We created subscriptions for publishing apps, not SaaS apps.

Sent from my iPhone

-----




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Find The Best Deals With Store News

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Independent software developer Christian Kienle has announced the release and availability of Store News 1.0 in the Mac App Store. Store News for Mac OS X is the quickest way of finding out the best deals in the Mac App Store. An app that cost real money yesterday could be totally free today. In order to find the best deals for you we look at every app listed in the Mac App Store every day. As soon its price drops it will become visible in Store News.

So check Store News daily in order to get the most out of it. Users may easily share what they have found via Twitter. Enjoy. How much do people around to world like Store News? They like it very much. Store News is:

#3 in Germany
#4 in Italy
#4 in Australia
#4 in the US
#6 in the United Kingdom
#7 in France
#7 in Japan and
#7 in Canada

Feature Highlights:
* Store News shows the best deals in the Mac App Store
* Store News comes with an easy to use interface
* Store News shows both: Apps that are totally free and apps that still cost a little bit of money
* Share what you have found via Store News with your Twitter followers
* Store News delivers the best deals twice a day
* Store News is free

Pricing and Availability:
Store News 1.0 is free and available worldwide exclusively through the Mac App Store in the Productivity category. Tell us what you think and which applications you wanna see in Store News. If you want to stay up to date even when you are not on your Mac simply follow us on Twitter (@storenewsapp).



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Handy Web/Software Prototyping Tool

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EASYNTH has announced the newly released V2.67 of ForeUI prototyping tool. ForeUI is a handy tool to create static or interactive prototype for website/software in your mind. Your prototype will be skinnable and you can change its style from "hand drawing" to "wire frame", and to native OS styles. The behavior of prototype can be defined with some intuitive flow charts to handle specific events. The prototype can be exported to wireframe images, PDF documents or DHTML simulation. The created prototypes will be very useful for idea sharing, design review, feedback collection or usability testing etc.

The newly released V2.67 allows you to add comment on any entity in the action editor, which is very helpful for reviewers to understand how the prototype works.

Features:
* Create prototype with low/medium/height fidelity.
* Design interaction with flow charts.
* Switch UI theme freely.
* User defined components/libraries supported.
* Export prototype to wireframe images.
* Export prototype to PDF document.
* Export prototype to clickable DHTML simulation.

Pricing and Availability:
* $99 per user
* Lifetime usage license
* One year free upgrade




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